Reviews & Reputation for Healthcare Practices

Patients read reviews before they book, but a practice can’t reply the way a restaurant can. Confirming that someone is a patient, even to thank them, can be a HIPAA problem, and some professions limit how you may ask for testimonials at all.

These guides cover what the rules actually say, reply templates that stay inside them, and how each type of practice can earn more reviews the right way.

HIPAA and replying to reviews

• HIPAA and Online Reviews: What a Practice Can and Can't SayWhat HIPAA allows in review replies, the HHS cases that went wrong, and the rules for staff posts and testimonials.
• HIPAA-Safe Review Reply Templates for Healthcare PracticesTwenty ready-to-copy replies for every kind of patient review, none of which confirms that the reviewer is a patient.

Earning patient reviews

• How to Get More Patient Reviews Without Breaking the RulesAsk every patient, at the right moment, through the right channel, without gating, incentives or privacy slips.
• Patient Satisfaction Surveys: A Practical Guide for PracticesDesign short post-visit surveys, act on what patients tell you, and keep surveys separate from review requests.

By type of practice

• Reviews for Dental Practices: A Practical GuideWhere dental patients leave reviews, how to answer billing complaints HIPAA-safely, and how to ask for reviews within the rules.
• Reviews for Med Spas and Plastic Surgery PracticesRealSelf moderation, before-and-after photo consent, ASPS and FTC testimonial rules, and how to answer results complaints.
• Reviews for Chiropractors, Massage Therapists and Wellness PracticesGoogle, Yelp and specialty directories, state testimonial rules, and whether HIPAA covers your chiropractic, massage or acupuncture practice.
• Online Reviews for Therapists and Mental Health PracticesEthics codes limit asking clients for testimonials. Here is what therapists can safely do about reviews instead.