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How Online Reviews Can Improve Your SEO Search engine optimization, SEO, used to be as simple as stuffing a landing page full of redundant keywords in order to rank higher for relevant searches. However, search engines have since gotten wiser and now rank websites by...
The History of Online Reviews Prior to online reviews, people relied on recommendations from loved ones and thorough research before making a purchase or choosing a healthcare provider. The research phase back then could take weeks or even months, and therefore the...
Tips to Jumpstart Your Reputation Management As your business grows in size, the more people will talk about your brand and everything that comes with it. And while publicity is great, it is important to manage and regulate the conversation regarding your company to...
How to Delete False Negative Reviews on Google According to a BrightLocal Consumer Review Study, 91% of consumers, between the ages of 18 and 34, trust online reviews as much as personal recommendations. What does this mean for you? It means that you should have a...
How to Respond to Positive Reviews When responding to online reviews, most people think it is only necessary to address those that are negative. While they should definitely take priority, also responding to positive reviews can significantly improve how prospective...
